New Multilingual Website for Kuusakoski

The Challenge

In conjunction with their brand renewal, Kuusakoski decided to renew their public website and selected Acolad as their partner to design and implement the content structure and layout, as well as copywrite the content and translate it into their target languages.

The most important goals set for the multilingual website were the following:

The structure and the global content of the website must support Kuusakoski's strategy in the best possible manner.
Kuusakoski operates locally in 11 countries, so the design had to take into account country-specific content and language requirements.
The layout of the website had to comply with Kuusakoski's renewed brand image.
The website was to be responsive, in other words it needed to support various terminal devices and displays of various sizes including mobile devices.

Other Services Used

In content production, we closely cooperated with experts in various business areas to ensure that the key issues for Kuusakoski's customers were presented in the right way.

The global content was translated into seven languages.

In addition, we organized a photoshoot where we shot Kuusakoski's business and recycling materials, taking the new website's content into account, while making sure it conforms with the updated brand image.

The Results

The renewed website delivers a consistent message about Kuusakoski's core business globally.
Country-specific needs and the need for multiple languages have been taken into account in the implementation of the website.
The website is perfectly aligned with Kuusakoski's strategy and renewed brand image.
The implementation is modern and supports all terminal devices.
Thanks to the increased understanding and trust resulting from our close cooperation, the project enables a mutually beneficial strategic partnership also in the future.