Explore the world of multilingual marketing!

Download our free 57-page eBook on multilingual search engine optimization (SEO) and content marketing, and learn how to engage with your audience in their language. Our authors share their expertise on:

Chapter 1. Why would you go multilingual?

  • What are the benefits of reusing your content and marketing it in other languages?
  • Case: native advertising promotion using English vs. local language versions

Chapter 2. It's all about the strategy

  • How do you ensure the ROI of your marketing efforts?
  • What languages will you be going for?

Chapter 3. The Buyer's Journey  What’s needed to build a marketing funnel that converts for other languages?

Chapter 4. Multilingual SEO

  • Multilingual SEO – ensuring that your customers will find your content
  • Modern SEO – ranking factors other than repetition of words
  • Keyword concepts – what changes will machine learning algorithms bring to SEO?

Chapter 5. From Translation to Transcreation

  • What's transcreation? What's needed to have content transcreated?
  • Best practices in ordering translation and localization work
  • Translation memories and terminology management
  • High-volume and complex? Integration and automation to the rescue.

Chapter 6. Multilingual Content Promotion  what are the main aspects you should consider when promoting your content in other languages?

Download your free copy now!